Introduction – AS Home Fin

At AS Mortgage Broking & Finance Agency, we believe finance should empower your future not complicate it. We are a licensed and experienced mortgage broking & finance agency helping clients secure the right loan at the best rate, tailored to their lifestyle and goals. With access to a wide panel of banks and lenders, we compare hundreds of loan options to find the perfect match for your situation. Our process is fast, transparent, and fully personalised.

OUR VISION

To be the most trusted mortgage broking partner, recognised for exceptional service, transparency, and long-lasting client relationships.

OUR MISSION 

To simplify lending and deliver personalised finance solutions that help clients achieve their goals with clarity and confidence.

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Founder & CEO

Anas Sheriffdeen

AS Home Fin | ABN: 54 829 672 667
With over 25 years of hands-on experience in mortgage broking, finance, and financial services across Australia and internationally — including an MBA from Massey University (New Zealand, 2003) that sharpened his strategic and commercial expertise — Anas Sheriffdeen is a highly credentialed, compliance-first mortgage broker operating under one of Australia’s most respected aggregators, Outsource Financial Pty Ltd.
Fully appointed as an ASIC-registered Credit Representative and trading as AS Home Finance, Anas is backed by full professional indemnity insurance and AFCA membership, guaranteeing every client receives protected, best-interest-duty-compliant advice they can trust.
A dual-qualified mortgage professional holding both the Diploma and Certificate IV in Finance & Mortgage Broking Management, Anas combines deep lender-policy mastery with modern digital workflows to deliver faster approvals, sharper rates, and creative solutions for even the most complex borrowing scenarios.
Anas specialises in:
  • Residential and investment home loans
  • Construction and off-the-plan financing
  • Commercial and SMSF lending
  • High-LVR, low-doc, and expat/non-resident loans
  • Equity release, refinancing, and debt consolidation
  • First-home buyer packages and family guarantor structures
Fluent across every major broker platform (Salestrekker, ApplyOnline, Simpology, LoanQ) and digital settlements (PEXA), and with direct access to more than 60 lenders through Outsource Financial, Anas regularly secures approvals and pricing that other brokers simply can’t match.
What sets Anas apart:
  • Rock-solid commitment to NCCP and Best Interests Duty standards
  • Exceptional skill reading financials, buffers, and credit policy across all lenders
  • Long-standing relationships with BDMs and credit teams for rapid escalations
  • A genuine client-first approach that consistently delivers 95%+ satisfaction
Before returning to full-time broking, Anas held senior leadership roles managing multi-million-dollar budgets and funding facilities in defence, education, and global projects — experience that gives him a rare commercial edge, disciplined risk management (Lean Six Sigma Green Belt), and the ability to structure sophisticated loans with confidence.
Supported by his dedicated Relationship Manager at Outsource Financial, Anas is fully accredited, insured, and actively writing loans today from Melbourne’s northern growth corridor, with capacity to help clients anywhere in Australia.
His promise is simple: “To make every Australian mortgage decision simpler, faster, and fairer — cutting out the stress, hidden costs, and confusion, and delivering total transparency and advice that always puts you first.”
Anas Sheriffdeen Mortgage Broker | Outsource Financial Pty Ltd FBAA Accredited | AFCA Member Mobile: 0424 972 790 | Email: anas@ashomefin.com Serving Victoria and nationwide | Appointments available now
 

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